KUALA LUMPUR, March 27 – In an Extraordinary General Meeting (“UEM”) held today, shareholders’ of Faber Group Berhad (“Faber”) gave its approval for the Company to change its name to UEM Edgenta Berhad (“UEM Edgenta”).
The name change follows the RM1.15 billion merger with Opus Group Berhad (“Opus”) and Projek Penyelenggaraan Lebuhraya Berhad (“PROPEL”) and it is in line with the Company’s plans to have one distinct identity for its stakeholders to identify with as well as act as a catalyst to promote cohesiveness amongst personnel of the three companies.
The name, UEM Edgenta, is derived from the word ‘edge’ and it is in line with the Company’s commitment to provide an edge to all of its stakeholders. The name is also an insignia of Faber’s aspiration to become a cutting edge organisation that lives up to its vision of optimising assets to improve lives.
Azmir Merican, Managing Director/Chief Executive Officer of Faber said that the rebranding exercise is more than a name change but more importantly, a desire and intent to focus on qualities that differentiate the Company from its competitors. This includes better operations, processes, innovation andservice offerings to customers.
“Our brand name and logo are important representations of who we are and what we stand for. The merger is an opportunity for us to strengthen and modernise how we present ourselves in current and new markets, to our clients, our people and the communities in which we operate.
Azmir further explained that another reason for the name change is to align and showcase the Company’s relationship and brand identity with its major shareholder, UEM Group Berhad (UEM Group). “Post completion of the merger with Opus and PROPEL, we are 70% owned by UEM Group and our new logo will reflect this relationship.”
“In addition, the name change symbolises our vision to unify our capabilities and services under a clear and single brand. UEM Edgenta is a Total Asset Management provider that offers full suite of services throughout an asset lifecycle including consultancy, procurement and construction planning, operations and maintenance, optimisation to rehabilitation and upgrade to the healthcare, infrastructure and industrial sectors,” added Azmir.
The change of name takes effect from the date of issuance of the Certificate of Incorporation by the Companies Commission of Malaysia expected in April.